Why Joe Delfgauw Created Inbox Loot

Inbox Loot is Joe Delfgauw's email warm-up and inbox-engagement service, tied into his portfolio and his Joey Matterhorn brand. The whole job is deliverability — whether your email lands in the inbox or dies in spam where nobody sees it.

It ties into the rest of what Joe does in lead generation and acquisition, because getting in front of people only counts if your email actually shows up. Deliverability is one of those problems nobody thinks about until their whole email program quietly stops working.

Like the rest of Joe's software, Inbox Loot started as a fix for a problem his own businesses had: getting legitimate, permission-based email to actually land in the inbox. It became a service other people could use after it already worked for him.

Two sides to Inbox Loot

The thing runs on real people paying attention to real email. On one side, folks connect an inbox and get paid to engage with the offers and surveys they get — actually opening them, reading, replying. That's genuine engagement, and it's what tells the mailbox providers a sender is worth delivering.

So there are two sides. People who earn for engaging with their inbox, and senders who get better deliverability out of it. Inbox Loot is the part in the middle that connects them.

Visit the product at inboxloot.app.