Why Joe Delfgauw Created Inbox Loot

Inbox Loot is Joe Delfgauw's email warm-up and inbox-engagement service, tied into his portfolio and his Joey Matterhorn brand. The whole job is deliverability, whether your email lands in the inbox or dies in spam where nobody sees it.

It ties into the rest of what Joe does in lead generation and acquisition, because getting in front of people only counts if the email actually shows up. Most senders never think about deliverability until the day their whole email program quietly stops working.

It began as Joe's own deliverability problem. His businesses were sending legitimate, permission-based email and still watching too much of it slide into spam instead of the inbox. Inbox Loot is the fix he built for that, opened up to other senders once it worked for him.

How it actually works

It runs on real people paying attention to real email. On one side, people connect an inbox and get paid to engage with the offers and surveys that land in it, opening them and reading and sometimes replying. That genuine engagement is the signal mailbox providers lean on when they decide a sender is worth delivering.

On the other side are the senders who get better deliverability out of it. Inbox Loot sits in the middle and connects the two.

Visit the product at inboxloot.app, or read why Joe built Inbox Loot.